Rockin’ Runway; My Experience

The hosts called the night “…a perfect mix of philanthropy and fashion”, and I don’t think I’ve ever heard anything more accurate. Here’s the scoop…

#SCFW, or Schulich Charity Fashion Week is an annual fashion show run by Schulich School of Business, with all proceeds going to the Make-A-Wish Foundation. This year, No.1 Boutique offered me two of their VIP tickets to the show, and I gratefully accepted.

The doors opened at 7:00 and those of us that were present  mingled and checked out the pop-up shops. While this was happening we were treated to a wonderful performance by Aaron Teelucksingh, whose covers made me realize why I could never star in a musical…

Aaron’s performance set the mood and at around 8:00, when the show started, I couldn’t wait to see what else SCFW had to offer… and I was not disappointed. The first stores to show their clothes were Brandy Melville and 4MenUnited. Followed by Uptown CoutureErvine No.1 BoutiqueOver The RainbowBrando’s and last but certainly not least, HR2.

The Schulich-students-turned-models rocked the runway like pros. Everything about the looks were perfect, not a hair out of place and not a single visible contour line. The eight freelance makeup artists (whose names I will list below) and Fioro Salon deserve a major round of applause for that, and they were rewarded with front row seats to the show.

I think what I really loved is the way each designer and store showed the personality of their brand through their models. Stores with fun, youthful clothes showed it with models who were energetic and fun-loving on the runway, whereas stores with more sophisticated, elegant pieces showed their brand by having the models act classy and mysterious on the runway.

But, what really set this event apart from others was the fact that it wasn’t just about the fashion…

After every two stores there was a break for raffle draws, speakers, talents, or a mix of all of those which I thought was an excellent touch. The first speakers were particularly moving, when a representative from Make-A-Wish and wish recipient, Avalon, spoke to us about how Make-A-Wish made a difference in both their lives, and the lives of so many others, and I can say with 100% certainty that there was not a dry eye in the room.

Overall, I had so much fun at the show and didn’t take nearly enough pictures. I am so grateful to No.1 Boutique for allowing me to take part in a show that can rival New York Fashion Week and still support a great cause, I had a wonderful time (though I apologize for missing Thursday’s post-I took too long to get ready-…and having this one come out a day late-no excuse for this one oops-) and I highly recommend that anyone in the area attend the show next year. Can’t wait until next year to start making a change? Click here to donate to the Make-A-Wish Foundation now.

Until Next Time,

Xx

~Sofia

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sofiasxstudio@gmail.com

Also don’t forget to scroll to the bottom of this page and use the share buttons to show this post to your friends and family because that would make me smile…

**Makeup Artists

  1. Julie Ha
  2. Nisha Patel
  3. Rooba Altaf
  4. Paola Rosado Ferrari
  5. Stefanie Brown
  6. Emma Hughes
  7. Samantha Marchione
  8. Angela Lee
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